Putthipong
S.

Selected to represent the Faculty of Economics, Chulalongkorn University in the CFA Institute Research Challenge hosted by CFA Society Thailand. Delivered a 20+ page institutional-grade equity research report on PTT Oil and Retail (OR) with a contrarian SELL recommendation at THB 11.7 target price (–15.6% downside), supported by a 10-year 3-statement financial model, SOTP valuation, and geospatial saturation analysis across 2,800+ stations.

Qualified for finals as part of a 5-member team. Proposed a strategic M&A recommendation for SAMART Corporation to acquire CARIVA (AI healthtech startup), targeting Thailand's THB 155B digital health market (22.7% CAGR). Built a 10-year DCF and SOTP financial model projecting NPV of THB 3,680M, IRR of 17%, and over THB 2B in synergy value.

Reached Top 4 out of 300+ teams in Chulalongkorn University's largest annual business strategy competition. Developed a full digital transformation strategy for Lalamove Thailand, proposing a B2C-to-B2B super app pivot via the "DRIP" framework with 4 new service lines. Built 5-year financial projections with 48.96% revenue CAGR and 43% projected profit margin by 2028.

Reached Top 30 finalist teams in a national business plan competition focused on suburban market opportunities. Developed a full business plan covering market analysis, competitor benchmarking, financial projections, social feasibility study, and phased market entry strategy — delivered under competition time pressure.

• Developed an NLP pipeline to extract and analyze qualitative narratives from Management Discussion and Analysis (MD&A) reports of SET50 companies (2021-2025).

• Optimized data extraction from complex PDF structures and performed sentence segmentation to identify strategic shifts and economic trends.

• Transformed unstructured corporate data into actionable insights for macroeconomic policy evaluation and financial forecasting.